News & Events

FLEX-MOVE at Rimini Wellness 2026

Move&Feel to Launch The Future of Smart Fitness

Move&Feel is excited to officially launch FLEX-MOVE at Rimini Wellness 2026, introducing a new way to experience fitness through smart wearable technology. The sensorized t-shirt combines advanced motion capture sensors with real-time analysis to transform every workout into a measurable and personalized experience.

Designed to provide instant feedback for posture correction and exercise performance, FLEX-MOVE connects to an integrated app that delivers personalized coaching and detailed workout insights. The technology brings professional-level motion analysis from the laboratory directly to the consumer fitness market.

Visitors can discover and test FLEX-MOVE live from May 28–31 at Hall A1 – Fitness Area – Stand 187, and experience firsthand the future of smart training.

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Move&Feel @ SusHi Tech Tokyo

Come and find us at Booth D-1086

SusHi Tech Tokyo 2026 will host the unveiling of Project Tsunagari, the latest innovation from Move&Feel, focused on advanced wearable technology and human motion control. The system introduces a more immersive and intuitive way to interact with digital environments.

Project Tsunagari enhances gaming experiences, enables simple fitness activities, and allows users to explore custom-made Japanese 3D environments. Its lightweight, fully portable design removes the need for bulky equipment, making it suitable even for small spaces.

Visitors can see the technology in action at Booth D-1086, where live demonstrations will showcase its potential across entertainment and fitness.

Tsunagari Project YouTube Instagram Tsunagari Kakushin on X

We had a wonderful end of 2025!

Flex Move Wins 2nd Place at Nuove Idee Nuove Imprese Competition in Rimini

We’re proud to share that we were awarded €6,000 for second place at the Nuove Idee Nuove Imprese Business Plan Competition in Rimini.

Flex Move is a smart garment with inertial sensors that tracks body movements and delivers real-time, personalized training—turning what you wear into a true personal trainer.

This milestone reinforces our vision: creating simple, meaningful solutions to help people move better and live healthier lives.

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ROckER

Percorso di Incubazione ed Accelerazione

Great news! ROckER has selected us from hundreds of applications! Together with only 6 other startups, we'll tackle an intensive 6-month acceleration program.

Our focus will be on business strengthening, strategic partnerships with Romagna's regional excellence, industrial collaborations, and winning market strategies to prepare us for the scale-up phase.

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RiminiWellness

2nd place in the Invitalia Award at the Innovation Area of Rimini Wellness.

Move&Feel presents Move&Fit, smart clothing with sensors and haptic feedback designed for immersive and realistic training in virtual environments.

The Innovation Area at RiminiWellness is a space dedicated to startups, scale-ups, university spin-offs, and research teams. It serves as a hub for the convergence of technology, wellness, and innovation. Here, cutting-edge solutions gain visibility and promotional opportunities — including wearable devices, digital applications, AI-based services, and new business models in the fields of health, nutrition, sports, fitness, and wellness tourism.

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CNA Next

26 November 2024 / M&F has been selected among the regional finalists for the Change 2024 Prize for the region: EMILIA-ROMAGNA

CNA Next is the annual event of CNA Young Entrepreneurs. The goal of CNA Next is to represent the level of awareness of new men and women entrepreneurs. The way of doing business is changing and traditional business models are beginning to be joined by new business models aimed at overcoming old organizational logics and adapting to a new reality. Young people appear to be the natural and ideal testing ground for these new production and organizational paradigms.

Scopri di più sul CNA Emilia Romagna
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